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Fashion Design and Merchandising

Careers in fashion

Prepare for a fashion career.

Fashion joins style with business, so flair alone is not enough.

Three key abilities:

  • Forecasting: reading past and current trends, and staying ahead.
  • Analytical: 'dollars and sense': understanding the economy, the company, customers' budgets, and profit.
  • Communication: negotiating with manufacturers, selling to the public, writing advertising copy and press releases.

Courses: certificates or diplomas (6 months to a year) for quick entry; longer degree programmes; and four-year bachelor's degrees that join the liberal arts with fashion and business. Designers often add business study to run their own label or store.

Many professional fashion designers are self-employed. Most specialise in one area, and must keep refreshing their ideas as trends change.

Careers: visual merchandise designer (shop windows, displays, mannequins); fashion designer; set designer (film, TV, theatre, trade shows); interior designer (the beauty, safety and function of spaces). Forecast, analyse, communicate.

Forecast, analyse, communicate.

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